Privacy Policy.
How we collect, use and protect the personal data you share with Digital Morse Ltd.
1. Who we are
This website, digitalmorse.com, is operated by Digital Morse Ltd, a company registered in England and Wales under company number 17426131, with its registered office at Office 1699, 85 Dunstall Hill, Wolverhampton, United Kingdom, WV6 0SR. Digital Morse Ltd is the data controller for the personal data described in this policy.
If you have any questions about this policy or how your data is handled, contact us at digitalmorseltd@gmail.com or +44 7482 529767.
2. What data we collect
We only collect personal data that you choose to give us. This mainly happens through the contact form on this website, or when you email or call us directly. The data we may collect includes:
- Your name
- Your email address
- Your phone number, if you provide one
- The content of any message, enquiry or project details you send us
- Basic technical data such as browser type and general location, collected automatically by standard web server logs
We do not knowingly collect sensitive personal data (such as health, financial, or biometric data) through this website.
3. How we use your data
We use the personal data you provide to:
- Respond to enquiries submitted through the contact form, email or phone
- Discuss and scope potential SEO, AEO, GEO, outreach, backlink, content strategy or e-commerce visibility projects
- Maintain records of client communication for ongoing engagements
- Meet our legal and accounting obligations as a registered UK company
We do not sell, rent or trade your personal data to third parties for marketing purposes.
4. Legal basis for processing
Under UK GDPR, we rely on the following legal bases to process your data: your consent when you voluntarily submit the contact form; our legitimate interest in responding to business enquiries and operating this website; and our legal obligations as a registered company, for example in relation to accounting and tax records.
5. How your enquiry is delivered
Messages submitted through the contact form are sent directly to our business inbox and are not stored in a public or third-party database beyond standard email and hosting infrastructure. Your message and contact details are kept only for as long as reasonably necessary to respond to your enquiry and, where a project proceeds, for the duration of that working relationship plus any period required by law.
6. Cookies
This website may use a small number of essential and analytics cookies. Full detail on what is used and how to control it is available in our Cookie Policy.
7. Third-party services
We may use standard third-party infrastructure to operate this website, such as our web hosting provider and font delivery via Google Fonts. These providers process limited technical data (such as IP address) as part of delivering the website to your browser, in line with their own privacy policies.
8. Your rights
Under UK GDPR, you have the right to:
- Ask what personal data we hold about you
- Ask us to correct inaccurate data
- Ask us to delete your data, where there is no legal reason for us to keep it
- Object to or restrict how we use your data
- Withdraw consent at any time, where consent is the basis for processing
To exercise any of these rights, email digitalmorseltd@gmail.com. You also have the right to complain to the UK Information Commissioner's Office (ICO) at ico.org.uk if you believe your data has been mishandled.
9. Data security
We take reasonable technical and organisational steps to protect the personal data you share with us from unauthorised access, loss or misuse. No method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
10. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The "last updated" date at the top of this page will always show the most recent revision.