Digital Morse
SEO Agency in Australia: 1.84K Clicks in 28 Days
How an Australian SEO agency grew its own Google clicks and impressions week after week, earning 1.84K clicks and 42.5K impressions in just 28 days.
- Industry
- SEO agency
- Location
- Australia
- Service
- Search Engine Optimization
- Period shown
- 28 days
- Data source
- Google Search Console
- Client
- Name kept private
Project Overview
This client is an SEO agency based in Australia. Marketing agencies compete in one of the toughest corners of Google, because their competitors know SEO too.
This case study looks at a short window: just 28 days. In that time the agency's website earned 1,840 clicks from 42,500 search impressions.
The trend is what matters most. Clicks and impressions rose week after week, and with a 4.3% click-through rate, people who saw the site in Google were choosing to click on it.
How the Growth Happened
The 28 days in four stages, read from the daily Search Console graph.
Starting point
Only a handful of clicks each day.
Picking up
Daily clicks rise to around 30 to 45.
Growing visibility
More impressions each day, with clicks moving higher.
Best week
Up to around 65 to 80 clicks a day, the strongest of the period.
Daily figures are approximate, read from the Search Console graph below.
The Results in Search Console
Blue shows clicks and purple shows impressions, day by day across the whole period.
Our SEO Approach for Agencies
The core areas we work on to help agencies and service businesses win more clients from Google.
Keyword research
Finding the service and location searches business owners use when they look for an agency.
Service and location pages
Clear pages for each service and area served, written around real searches.
Technical SEO
Fixing crawl and indexing issues, speeding up pages and making the site easy for Google to understand.
Trust signals
Case studies, clear business details and expert content that help both Google and potential clients trust the agency.
Link building
Earning relevant links from trusted websites to build authority with Google.
Tracking and reporting
Watching clicks, impressions and rankings in Search Console and adjusting the plan as results come in.
Run an Agency? Let's Win More Clients From Google
Book a free strategy call and we will show you where your agency can win more clicks from Google.
All figures on this page come from the client's Google Search Console. The client's name is kept private. Every website is different, so results will vary.