Digital Morse
Printing Company: 4.8% CTR and 18.4K Clicks
How SEO helped an online printing company turn its search visibility into clicks, earning 18.4K clicks from 384K impressions in 3 months.
- Industry
- Printing (online print services)
- Service
- Search Engine Optimization
- Period shown
- 3 months
- Goal
- More orders from Google search
- Data source
- Google Search Console
- Client
- Name kept private
Project Overview
This client runs an online printing business. The standout number here is the click-through rate: on average, 4.8% of people who saw the website in Google clicked on it, a strong result for organic search.
Over three months, that turned 384,000 search impressions into 18,400 clicks from people looking for print products.
Visibility kept growing through the whole period: daily impressions climbed from around 1,500 at the start to over 11,000 in the final days.
How the Growth Happened
The three months in four stages, read from the daily Search Console graph.
Starting point
Around 50 clicks and 1,500 impressions a day.
Steady climb
Daily clicks rise to roughly 100 to 200 as more pages rank.
Best days
Clicks peak at around 350 to 400 on the strongest days.
Visibility keeps growing
Daily impressions reach over 11,000, the highest of the whole period.
Daily figures are approximate, read from the Search Console graph below.
The Results in Search Console
Blue shows clicks and purple shows impressions, day by day across the whole period.
Our SEO Approach for Printing Companies
The core areas we work on to help printing businesses win more orders from Google.
Keyword research
Finding the print products people search for, from business cards and flyers to banners and stickers.
Product and service pages
Clear pages for each print product, matched to what customers type into Google.
Technical SEO
Fixing crawl and indexing issues, speeding up pages and adding structured data for Google.
Helpful content
Guides on paper types, sizes and file setup that answer customer questions before they order.
Link building
Earning relevant links from trusted websites to build authority with Google.
Tracking and reporting
Watching clicks, impressions and rankings in Search Console and adjusting the plan as results come in.
Run a Printing Business? Let's Grow Your Orders From Google
Book a free strategy call and we will show you where your print website can win more clicks from Google.
All figures on this page come from the client's Google Search Console. The client's name is kept private. Every website is different, so results will vary.